Make Money With YouTube 2021
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Make Money With YouTube 2021 |
YouTube is the most successful video portal in the world and one of the websites with the highest traffic ever.
Of course, this has also led to the fact that you can make good money on YouTube. In this article, I present the possibilities and specifically address the YouTube partner program, but also alternatives.
Note: The article has been updated.
Can You Make Money With YouTube 2021?
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Make Money With YouTube 2021 |
For a long time, it was not that easy to make money on YouTube. Most of all, it was the traffic that came from the videos that could be monetized.
Meanwhile, however, a lot of money is being made on YouTube itself. There is an infographic on Statista that shows, among other things, what the 10 largest YouTube channels earn each year.
This is of course impressive income, which shows that money can now really be made with video.
I also know from some German YouTube channels that they generate quite good income, even if very few of them are among the absolute high earners in the world.
Earning Money with Youtube - What is Realistic?
Even if millions of dollars a year sound very good, you have to be realistic. As a German YouTube publisher, you naturally have a much smaller target group than is the case in the English-speaking area.
In addition, analyzes show that these top channels have been around for a long time, have published a large number of videos during this time, and thus generated billions of views. German channels are usually still a long way from that.
So you shouldn't look at YouTube too optimistically and also be aware that it takes a long time to build up a large subscriber base and achieve the necessary number of video views to earn significant amounts.
Nevertheless, the conditions have improved and every German channel can now earn money with YouTube.
The YouTube Affiliate Program
A long time ago, Google opened its affiliate program. Before that, you had to apply and only large, active, and successful channels were included.
Now every YouTube channel can activate monetization that has at least 1,000 subscribers and 4,000 hours of viewing time in the past 12 months.
To do this, log in to your YouTube account, go to the backend and find the opportunity to become a YouTube partner under “Monetization”.
If you click on it you get the opportunity to activate the monetization and to accept the terms of use, if the requirements are met.
The next step is to link your AdSense account to your channel.
If you were then activated after applying, you can select the ad formats that you want to use in your videos. On the one hand, there are the overlay ads that are displayed at the bottom of the video. On the other hand, there are advertising videos that are displayed in front of your video. In a small preview window, you can see roughly how these ads will be placed.
There is also an advertising banner to the right of the video.
Videos already in the channel are checked and, if necessary, automatically activated for monetization. You can of course also do this manually and later choose whether you want to have advertising there or not for new videos.
A green dollar sign indicates that this video is advertised.
Link Your AdSense Account To YouTube
The YouTube affiliate program is nothing more than AdSense for videos. That's why you have to connect your AdSense account to your YouTube account to be able to earn money with your videos.
If you use the same login data or if you have already made a link, then you select the AdSense account when applying for the YouTube partner program and you don't have to do anything more.
Once you have made the settings, in the future you will receive monthly income from your YouTube channel via AdSense. By the way, you can also link several YouTube channels to one AdSense account.
Risks
Google has strict content guidelines for YouTube channels and their monetization. So you can only monetize video for which you have full rights. Of course, you mustn't violate any copyrights.
Other content, e.g. with pornography, violence, drugs, etc. is also not permitted. If you violate it, the measures taken by Google range from being excluded from the affiliate program to closing the channel, to blocking the AdSense account. The latter in particular is of course dangerous for those who earn good money with normal website AdSense ads.
Furthermore, all manipulation of views and clicks is of course prohibited, you are not allowed to click yourself and, for example, neither buy nor call up views or clicks. Of course, you can market your video, but any attempts to artificially increase the views or clicks will cause trouble.
And now advertising is no longer possible if the videos are primarily aimed at children.
Who Is It For?
That all sounds good, but not everyone will be able to make money from it. New videos and a large reach are required regularly. Of course, it helps if a lot of people are interested in the content of your videos. It is not for nothing that the topics of music, games, and comedy are most frequently represented among the top 1,000 channels.
But of course, many others know that too, so you have to offer something special that makes you stand out from the crowd.
A large community outside of YouTube is also helpful. If you already have a very well-visited website or a well-read blog, it is of course easier to market your videos.
AdSense for videos is subject to the same general conditions as normal AdSense. You need a lot of traffic and a suitable topic. The click prices should not be particularly high for the topic categories just mentioned, so that the traffic factor becomes even more important. As a rule, one assumes about 1 Euro AdSense revenue per 1,000 video views.
In the end, very few YouTubers will earn a lot with the YouTube affiliate program. Only those who have great stamina and deliver quality will benefit in the long term.
Other Ways To Make Money on YouTube
In another article here on the blog, I already presented some of the ways you can make money with videos.
Even without the affiliate program, it is possible to earn good money directly or indirectly with YouTube.
For example, through the installation of affiliate links or through the generation of traffic, which is then monetized through advertising, for example.
All in all, there are quite a few options out there, but the YouTube Affiliate Program is sure to be one of the most convenient options.
Conclusion
With the YouTube partner program, Google has launched another interesting source of income that makes it possible to earn money.
If you do a lot with videos anyway, have good viewer numbers, and have an AdSense account, you should test this source of income.
In addition to the free video hosting that YouTube enables, you can also earn money with your videos.
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