7 Realistic Ways To Make Money With A Blog In The Times Of AdBlockers

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7 Realistic Ways To Make Money With A Blog In The Times Of AdBlockers - Keeping a blog is a lot of fun and can be a nice hobby, but of course, it is even nicer to turn your hobby into a profession and earn a few euros with your blog.

Unfortunately, this is not that easy, especially because AdBlockers have largely destroyed the most old-fashioned of all forms of advertising.

That doesn't mean that classic advertising per se has died out, but at least it's not as lucrative as it used to be.

So it is important to find the best possible source of monetization for your blog, which can be quite difficult at times.

Time to take a closer look at the top sources of income for bloggers and blogs and realistically assess the chances of success.

7 Sources Of Income For Blogs

7 Realistic Ways To Make Money With A Blog In The Times Of AdBlockers

1. Show Ads

Advertising is the classic way to make money on a blog. The disadvantages are quickly found, however, because on the one hand more than 50 percent of the advertising is often blocked, which extremely reduces the income, on the other hand, classic banners always cause poor loading times. After all, they often still contain trackers and analytics codes.

To be honest, classic advertising is therefore only suitable for blogs with extremely high coverage with premium marketers or their own sales department, and the IVW is a must in this area to be able to provide really meaningful figures. Very few blogs, therefore, manage to finance themselves effectively and exclusively through normal banners.

2. Collect donations

Donations are currently popular mainly because YouTubers often generate very high income from them via Twitch. Since YouTube is often less than 1 euro per 1,000 clicks, this is sorely necessary. For bloggers, on the other hand, donations rarely work, the willingness to pay money for the classic form of reporting only seems to be present in isolated cases.

On the other hand, what is currently experiencing a real upswing are portals like Patreon, which bundle donations on one platform and also grant users extras, etc. However, there are only a few large numbers available there, and Germany in particular still has some catching up to do with such mechanisms.

It's a shame because community-financed platforms would be a new opportunity for content that never reaches the masses and that makes it difficult to refinance. In this way, the smaller, independent bloggers could maintain their quality without having to rely on clickbait or the like. The crowd is not important as long as the small community helps out financially. But donations only work very rarely and often only if a well-known or likable personality is behind the project.

But there is still an example. With gamersglobal.de, Jörg Langer runs a website that is neither particularly modern nor particularly hip and youthful. On the contrary, it is aimed at old, serious players who are looking for serious and in-depth coverage. Here, fundraising campaigns ensure that large trade fairs can be visited that would not be affordable for small magazines. The Tokyo Game Show, for example. Crowdfunding is a different way because the reader gets to set goals for his donation and knows what his money is used for. Also a way for additional income.

3. Offer Services

Many bloggers offer services. This is because, for example, many SEOs or web designers blog. In this way, the blog picks up users and potential customers, who in turn buy various services.

That works quite well because it is becoming increasingly difficult to regularly address new visitors without a current blog.

4. Look For Sponsors

Sponsors are also very popular at the moment. Bloggers can look for partners who support a blog financially and are prominently placed for it. Users can also finance content, which many are happy to accept if the content then remains free of clickbait or 0815 articles.

An example here would be blogger Sascha Pallenberg, who now employs a whole team, but who started a long, long time ago.

5. Sell Products

It can be very clever to sell your products. EBooks are obvious, but very haptic things can also be sold. If you blog about toys, you can sell homemade things. Anyone who writes about cameras should perhaps think about selling lenses etc. and not just on an affiliate basis.

Video courses are also very popular right now. For example, I sell my WordPress performance manual and Peer also markets its niche-page structure e-book on Self-employed in the net. However, these are often only small additional earnings and not the only sources of income.

6. Offer Subscription

The subscription is well known but very controversial on the internet. I believe that the subscription itself is not a problem, but the added value has to be right. No advertising, high-quality research by an editorial team, very current content - without such requirements, hardly anyone will be persuaded to take out a subscription.

However, it appears to work well for large magazines. An example would be Golem.de. For small blogs, however, this is rather difficult because a strong equivalent is often required for permanent payment, no matter how low the sum may be. In addition, a corresponding system has to be developed, there is support effort and much more. Anyone who offers a subscription should think carefully beforehand and plan accordingly. It's not just a matter of testing or trying it out.

In small US blogs, subscriptions for premium memberships have often become established. There are eBook downloads and exclusive articles there so that supporters simply get more of the same.

7. Use Affiliate Programs

Affiliate links, i.e. links to partner programs, work very well but are often seen more as passive income. A side item that can sometimes be part of the main income, but usually only brings pocket money.

Also, I always have slight problems with affiliate links because I have to trust the blogger. If I don't know him, however, such links often seem dubious because I can never be sure whether he will only recommend the product. After all, he will receive a commission. I tend to be careful with this and I would never overdo it.

Monetization Has Gotten Difficult

Refinancing a blog has become extremely difficult in the last few years. Most advertising is blocked and therefore not counted, direct marketing is only conceivable for niches with a large reach and, in general, there is already strong competition in every area. Making money on a blog has gotten tough.

But the combination of the different income opportunities brings success, at least if you ask me. Set targeted and discreet affiliate links, integrate little, but well-paid banners that do not interfere, and in the end maybe sell an eBook or something similar. By combining the various options, you compensate for the lower advertising income with classic banners.

However, there is no guarantee of success, because the Internet is changing and a real solution that puts the AdBlocker's lack of income into perspective has not yet been found.

Is paid content a realistic source of income for bloggers and websites?

This will only work with certain content. (39%, 124 votes)
Yes, in any case. (22%, 68 votes)
No, it won't work at all. (20%, 64 votes)
Only for large blogs and websites. (19%, 59 votes)

Number of participants: 315 (1 vote)

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